29th Annual Broadway Flea Market Brings in Record-Breaking Sum for Broadway Cares

News   29th Annual Broadway Flea Market Brings in Record-Breaking Sum for Broadway Cares
 
The 29th Annual Broadway Flea Market & Grand Auction, which was held Sept. 27 in and around Shubert Alley, brought in an all-time high of $756,655, for Broadway Cares/Equity Fights AIDS.

The 29 editions of the Broadway Flea Market have raised a grand total of $11.8 million. This year's fundraiser shattered the previous record of $713,986, set in 2014. The tables this year raised $385,915; the live auction raised $295,500.

The Top 10 tables were: Hamilton with $22,624; Wicked with $21,916; TDF’s fan favorite “Pik-a-Tik” with $15,212; Creative Goods Merchandise with $13,745; Finding Neverland with $13,434; ATPAM with $12,850; The Phantom of the Opera with $12,187; Something Rotten! with $11,405; Stage Directors & Choreographers Society with $10,944; and a combination table featuring the recently closed Hedwig and the Angry Inch, Mamma Mia! and On the Town with $10,385.

The Grand Auction included the live auction, which concluded the day, and a series of silent auctions, which were held every 30 minutes throughout the day.

The most popular lots of the day were walk-on roles in many of Broadway's biggest hits. The top-selling lot of the day was an appearance in the Tony Award-winning musical Kinky Boots, which raised $13,000. Other top lots included an appearance in Wicked, which went for $11,500; the ultimate Les Misérables experience with a high bid of $10,000; an appearance in Chicago that went for $8,500; and an appearance in Beautiful - The Carole King Musical that raised $7,500. In all, the opportunities to appear in Broadway shows raised $84,000.

Jake Lucas, Sierra Boggess and Sydney Lucas
Jake Lucas, Sierra Boggess and Sydney Lucas Photo by Monica Simoes

Other top live auction items:

  • VIP tickets and backstage meet-and-greets with cast members of Hamilton. Three different packages offering the chance to meet Lin-Manuel Miranda, Leslie Odom Jr. and Jonathan Groff sold for a collective $16,950.
  • The “Ultimate Seth” experience with SiriusXM host Seth Rudetsky, which went to three winners for $6,000.
  • A visit to the set of ABC's  "Nashville," which sold for $6,250.

Stephen Wallem and Kirsten Wyatt hosted the silent auctions, which featured 132 items items and raised $75,240. The top silent auction item, which raised $4,750, was the musical phrase “Sherry” from Jersey Boys, signed by Bob Gaudio and the late Bob Crewe.

*

Broadway Cares/Equity Fights AIDS is one of the nation’s leading industry-based, nonprofit AIDS fundraising and grant-making organizations. By drawing upon the talents, resources and generosity of the American theatre community, since 1988 BC/EFA has raised more than $250 million for essential services for people with AIDS and other critical illnesses across the United States.

Today’s Most Popular News:
 X

Blocking belongs
on the stage,
not on websites.

Our website is made possible by
displaying online advertisements to our visitors.

Please consider supporting us by
whitelisting playbill.com with your ad blocker.
Thank you!