The featured ensemble includes Tessa Alves, Jennifer Blood, Andrew Brewer, Ken Cavett, Janelle Davis, Zac Denham, Carly Evan Hughes, Paul Jordan Jansen, Audrey Rae McHale, Lexi Rhoades, Noah Ricketts, Josh Rothberg, Sara Shepard, Marc Thompson, Kay Trinidad and Alan Wiggins.
According to the author, BLooM! is a "modern fairytale about overcoming the obstacles that prevent us from fulfilling our destiny. Set in an enchanted flower kingdom against the backdrop of the competitive world of pageantry, the story follows a flower, Lily, to the botanical metropolis of Thyme Square as she competes to be Spring’s first flower to bloom: the Bloom Princess. When a forbidden attraction to a handsome Moonbeam defies everything she was brought up to believe, Lily must choose between the laws of Mother Nature and the rules of attraction in order to find out her true destiny."
Mike Karns produces. The Elektra Theatre is located at 300 W. 43rd Street.