Broadway Box-Office Analysis, April 20-26: Audiences are Cool to Dr. Zhivago But Still Coming to the Fun Home

News   Broadway Box-Office Analysis, April 20-26: Audiences are Cool to Dr. Zhivago But Still Coming to the Fun Home
 
Playbill's new weekly feature examines the box-office trends of the past week.

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Five shows opened last week. Of those, the new musical Something Rotten! did best in attendance, playing to houses that were 92% full. Doctor Zhivago, which was not liked by the critics, saw 79% of its chairs occupied. The Visit, the Kander and Ebb musical, enjoyed 72% capacity crowds. The comedy Living on Love played before auditoriums that were 70% packed. And the drama Airline Highway, at the Friedman, sold 87% of its seats.

The only one of those five shows that was remotely burning up the box office was Something Rotten!, which sold 81% of the gross. (Living on Love did a very low 16% of the gross.) It was also the show that got the best reviews of the five, so its numbers may climb now that press performances are past.

Capacity shows last week, included The King and I, The Audience, The Book of Mormon and Fish in the Dark. (The Lion King came within a whisker’s breadth of a sell-out week.) The latter Larry David comedy did quite handsomely at the box office, collecting 114% of the potential take. The average ticket price was $135.58.

An American in Paris, which enjoyed better-than-expected reviews when it opened a couple weeks ago, saw an increase of $85,923 at the box office, bringing the number up to $1,235,247. Attendance stood at 95% and box-office take was 85% of the possible. Fun Home, another well-reviewed show, also saw a nice bump. It took in $100,960 more than the previous week, jumping from $335,213 to $436,173. Houses were at 90% capacity at the Cort. It Shoulda Been You, also, saw an uptick. An increase of nearly $100,000 brought the final weekly number to $447,362. But the biggest soar of the week went to The King and I, which collected $217,182 than the previous seven-day period. Box-office take for the musical was 81%.

Overall box office climbed from $25,889,242 to $27,722,510, helped along by the return of Skylight, making the number of shows on the Street 35. That revival returned in full force, playing to capacity and collecting $775,492 over eight performances.

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