Broadway Box-Office Analysis, March 7-13

Box Office   Broadway Box-Office Analysis, March 7-13
 
Noises Off exited Broadway in fine fashion, The Crucible continued to fare well, and most shows saw a bump at the box office.
Daniel Davis, Kate Jennings Grant, Andrea Martin, Campbell Scott and Megan Hilty in <i>Noises Off</i>
Daniel Davis, Kate Jennings Grant, Andrea Martin, Campbell Scott, and Megan Hilty in Noises Off Joan Marcus

The hit revival of the Michael Frayn farce Noises Off left Broadway in fine fashion. It played its second straight week to sold out houses, and took in 85 percent of its gross. Box office rose $61,456 over the previous week to $557,404.

The tense two-hander Blackbird opened last week to largely good reviews. The box office received a bump of $46,936, climbing to $411,984, a showing that was probably muted by the number of press seats handed out during the week. Capacity stood at 80 percent.

Also opening last week was the new musical Disaster!, which spoofs the disaster movies of the 1970s. The box office rose a mere $22,838. That took the total monies to $318,847, which was just 29 percent of the gross. Seats were 60 percent filled.

Now in its second week of previews, the new Ivo van Hove revival of Arthur Miller’s The Crucible continued to perform strongly. Performances played to 98 percent capacity houses. The box-office take rose from $475,357 to $583,709, which—even after taking into account that the show played one more preview (7) than it did the week previous—was a healthy increase. The average ticket price was the best on The Street for a straight play: $94.50.

The well-reviewed new play Eclipsed fell in capacity, from 94 to 89 percent, but its box office take went north, from $340,891 to $421,319, which representing 51 percent of the potential monies.

A lot of the long-running musicals so a hearty increase at the till last week. The Lion King went up by $247,458, and Aladdin did nearly as well at $245,937. Wicked bested them both with a jump of $325,463. All three played to near-capacity crowds. School of Rock got a bump of $170,855 and Kinky Boots was up to the tune of $182,767. Other six-figure increases included Les Miserables with $164,125, Matilda at $136,996 and The Phantom of the Opera with $171,237.

There was, in fact, only one show to drop at the box office last week and, oddly, it was Hamilton, which descended slightly at the box office by $7,668. The producers weren’t complaining, however. The week’s take of $1,758,555 was the biggest of any show on Broadway and reflected 132% of the possible gross.

The overall Broadway box office soared by $3 million to $23,719,998, despite the loss of one show, bringing the assembled parties from 32 to 31 productions.

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