"Shirley Herz was a legendary theatrical publicist who was honored by many including the Tony Awards during her long and extraordinary career on Broadway," said Charlotte St. Martin, executive director of the Broadway League, in a statement. "In addition to publicizing many of Broadway's most iconic shows for nearly 65 years, she was a fascinating person who lived a fascinating life; always passionate about her chosen profession. A well-respected mentor and leader, she will be greatly missed. Our thoughts go out to her family, friends and colleagues."
Herz worked on nearly 100 Broadway plays, revivals, and musicals, including Do Re Me, 3 Penny Opera, Jerry’s Girls, Perfectly Frank, Legs Diamond, Gypsy starring Tyne Daly, The Royal Family, Cat on a Hot Tin Roof, Singin’ in the Rain, Fiddler on the Roof, On Golden Pond, Oh! Calcutta! and Dancing at Lughnasa.