Answering the call for help sounded by Broadway's producers and New York City Mayor Rudolph Giuliani, leaders of the city's business community will gather at the Eugene O'Neill Theatre on Sept. 19 in a show of support. The event will commence at 7:15 in front of the theatre, home to The Full Monty, at 230 W. 49th Street between Broadway and Eighth Avenue.

The group of 50 business figures will be headed by Cristyne Lategano Nicholas, the NYC Tourism Chief and former aide to Giuliani, and Tim Zagat, president of the famous Zagat surveys of restaurants across the city and nation. Gotham eateries have been hit equally as hard as Broadway, with tables empty at the metropolis' most popular places.

"We're here to show New Yorkers that the show is going on in New York's theatre community," said Lategano-Nicholas in a statement. "New York City has the most diverse and exciting theatre community in the world, and there are a number of ways New Yorkers can help support Broadway thorough this challenging time—and one way is come and buy tickets for not only yourself, but your friends, family and staff."

Lategano-Nicholas and Zagat will be joined by Full Monty stars Patrick Wilson and John Connelly.

—By Robert Simonson