The NYPD and the Times Square Business Improvement District report that a "major commercial shoot" will close Seventh Avenue on Mon., Aug. 21, 6 PM - 6 AM, between W. 45 St. and W. 47 St.
A city source confirms that the industrial commercial shoot (i.e., typically for trade show or other uses, not for broadcast) is for Mercedes Benz. The Screen Actors Guild said that the industrial shoot was legitimate and was not covered by the ongoing SAG/AFTRA commercial strike.
Husband and wife actors Matthew Broderick and Sarah Jessica Parker will be featured in the commercial.
According to the TS-BID notice, "Seventh Avenue will be closed to traffic during filming. Production trucks will be parked on W. 45 and W. 46 Street between Seventh and Sixth Avenues from Aug. 21, 3 PM to Aug. 22 at 6 AM. Southbound traffic will be diverted to Broadway. Also, W. 46 Street between Sixth and Seventh Avenues will be closed to traffic from Aug. 21 at 10 PM to Aug. 22 at 6 AM.
-- By Murdoch McBride