Get a Sneak Peek of Skittles Commercial: The Broadway Musical, Starring Michael C. Hall

Industry News   Get a Sneak Peek of Skittles Commercial: The Broadway Musical, Starring Michael C. Hall
 
Rather than take out a 30-second ad during the Super Bowl, Skittles will present a 30-minute musical at Town Hall to benefit Broadway Cares/Equity Fights AIDS.

Golden Globe winner Michael C. Hall, as previously announced, will star in Skittles Commercial: The Broadway Musical February 3 at 1 PM at The Town Hall in Times Square. In lieu of booking the usual big game ad at the 2019 Super Bowl, Skittles will premiere the all-new musical to benefit Broadway Cares/Equity Fights AIDS.

Joining Hall will be Melvin Abston (The Little Mermaid, The Lion King), Max Chernin (Bright Star, Sunday in the Park with George), Ashkon Davaran (One Thousand Nights and One Day, Oslo), Lulu Fall (Natasha, Pierre, & the Great Comet of 1812, Hair), Stephanie Gibson (Charlie and the Chocolate Factory, Cinderella), David Hess (Sunset Boulevard, Sweeney Todd), Mylinda Hull (42nd Street, Sweet Charity), Miguel Jarquin-Moreland (Jersey Boys, Grease), Howard Kaye (The Visit, Miss Saigon), Kathy Kneese (The Inferno Project: Limbo, Suicide is Forbidden in Sprintime), Raymond J. Lee (Soft Power, Groundhog Day), Julia Macchio (Flashdance: The Musical, A Room of My Own), Will Mann (Memphis: The Musical, Billy Elliot), Mike McGowan (The Book of Mormon, The Producers), Gayle Turner (Half Time, The Wiz), and Mark Zimmerman (Rocky, West Side Story).

Get a sneak peek of the one-day-only event in the video above as Hall and cast members record one of the songs from the musical, “Advertising Ruins Everything.”

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Will Eno will pen the book for the musical, which will feature additional book material and lyrics by Nathaniel Lawlor and music by Drew Gasparini. Sarah Benson, the artistic director of Soho Rep, will direct with choreography by Raja Feather Kelly.

Through song and dance, the musical will take a self-reflective look at consumerism and the ever-increasing pervasiveness of brand advertising.

Tickets are on sale here.

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