Flanking him were two stars of the spring season, Alyson Hannigan and Lee Evans. Hannigan will soon be seen in When Harry Met Sally (opening at the Theatre Royal, Haymarket on Feb. 20), while Evans plays opposite Michael Gambon in Samuel Beckett’s Endgame (opens at the Albery, Mar. 10) and will follow that later in 2004 in The Producers. The scheme offers hundreds of discounted tickets to more than 70 shows around London — not just the West End, but venues further afield such as Greenwich and Wimbledon. For instance, current top-price shows We Will Rock You and Tonight’s The Night are both available for £25, while Stomp is £15 and Matthew Bourne’s Play Without Words £20. There are also accompanying hotel and restaurant deals.

Livingstone said, “'Get Into London Theatre' promotion offers all the excitement and glamour of the London theatre scene at unmissable prices.” Hannigan added that she hopes the attraction of film stars like herself (she starred in the “American Pie” series as well as TV’s “Buffy The Vampire Slayer”) will bring new audiences to the theatre, and that she has “always been very enamored of the West End.” Evans called Theatreland, “this melting pot of great stuff going on . . . there are some really talented people working there.”

For details of the scheme and participating shows, restaurants and hotels, visit http://www.officiallondontheatre.co.uk/getintolondontheatre.