The Broadway League celebrated Hispanic Heritage Month with Viva Broadway, a free outdoor celebration, September 25.
Sponsored by Charter and the Hispanic Federation with the support of the Times Square Alliance and Clear Channel Outdoor, the concert was held from 5 PM to 6 PM in Duffy Square (West 46th Street and Broadway).
Performers included Bianca Marroquin, Mandy Gonzalez, Ana Villafañe, Kathryn Allison, Ashley De La Rosa, and Enrique Segura.
Viva Broadway is an audience development partnership with the Hispanic community to help bridge the world of Broadway with Latino audiences around the country. The long-term initiative aims to increase awareness about Broadway while culturally enriching lives, bringing families together, and building new careers in the theatre.
Flip through photos of the event below: