The program has another feature designed to appeal to young adults: after concerts, club2030 members can get 50% off on tap beer or wine at Pazzaluna, an Italian restaurant near the Ordway Center.
Other recent low-cost ticket programs have proven quite successful, at least in the near term. New York City Opera's "Opera-for-All" performances (with every seat in the house priced at $25) are reliably sold out; the Metropolitan Opera's offer of weeknight rush tickets for the orchestra section (discounted from $100 to $20) is popular as well. Most notably, the Baltimore Symphony's offer of subscription tickets at $25 each for this season, the first with Marin Alsop as music director, had people lined up at the box office on the first day of sales.
