The Great White Day: Neuwirth, Cumming Perform in The 24 Hour Plays Starry Benefit, Sept. 15

News   The Great White Day: Neuwirth, Cumming Perform in The 24 Hour Plays Starry Benefit, Sept. 15 The 24 Hour Plays series arrives on Broadway as its third annual star-studded benefit performance will play at the American Airlines Theatre, Sept. 15.

Details Magazine and Bloomingdale's present the event in association with Moxie Pictures. Proceeds from The 24 Hour Company and Planet Impact special production will go to Working Playground, Inc.

Billy Crudup, Julianna Margulies, Benjamin Bratt, Bebe Neuwirth, Sam Rockwell, Rosie Perez, Christina Ricci, Alan Cumming, Liev Schreiber, Brooke Shields, Adam Goldberg, Fisher Stevens, Griffin Dunne, Anthony Mackie, Giancarlo Esposito, Rachel Dratch, Ned Eisenberg and Justin Long will perform.

The starry cast will bring life to the words of Diana Son, Matthew Barber, Warren Leight, Nicole Burdette, David Lindsay-Abaire and Christopher Shinn under the direction of Barry Edelstein, Annie Dorsen, Nick Philipou, Ethan McSweeny, Scott Schwartz and Frank Pugliese.

The full day process of The 24-Hour Plays begins at 10 PM the night prior to performance. Typically, a group of theatre artists (playwrights, directors, actors and designers) meet and are briefed and photographed. The writers are then left to their own wits to produce a ten-minute play — albeit at the posh Times Square hotel W New York for the benefit writers. The following morning at 7 AM, the directors give the scripts a once-over, divvy them up and cast them. Actors make their entrance at 8 AM and rehearse through the day. The technical rehearsals run from 5 PM to 7:30 PM. Doors open at 7:45 PM and curtain rises at 8 PM and voila: six shows, all in a day's work.

Those involved in this production join a long line of artists who have participated in over 300 new short plays that The 24 Hour Plays has produced since its inception in 1995. Tickets to the event at the American Airlines Theater, 227 W. 42nd St., are on sale by calling (212) 868-4444. For more information on the benefit and the company, visit www.24hourplays.com.

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