Will Broadway Productions Be Seen as 3-D Movies?

News   Will Broadway Productions Be Seen as 3-D Movies?
 
A company called Fugobi is pitching the idea of filming Broadway productions to be shown on movie screens in a 3-D format.

Fugobi principals Dale Smith and Tim Hickson shared their ideas — "plans for a 21st century model for theatrical distribution" — with an audience of Broadway producers, tour presenters and industry professionals at the Broadway League's annual Spring Road Conference.

According to a press release, Smith and Hickson project that Fugobi "will capture five 3D films of Broadway shows for international release within the next 18 months."

No titles have been mentioned. As of May 22, the company's website (fugobi.com) was not yet live.

The filming of Broadway shows would be "a new era in Broadway's magical and storied history" and offers "the potential for growth and innovation in the face of the grave economic challenges we are facing," according to the partners.

"The crisis in our financial markets has jolted us awake," Smith stated. "We are compelled to think about changing the way Broadway works and to reimagine how we reach out to and interact with the members of our audience, as well as those we have yet to reach. How do we deliver first-class entertainment to our audiences and lower risk for investors, while increasing profit potential and expanding our reach into the international community, with a Broadway model that is inflexible and out of date?" The project, called "fugobi broadway 3d," is a response to "an increasing demand for interactive, integrated and inclusive entertainment options." Smith and Hickson's "fugobi broadway 3d" will combine "the unique thrill of live performance with the captivating experience of 3D film, bringing the Broadway experience to digital cinemas across the United States and around the world." It will give "Broadway fans a new way to enjoy and interact with their favorite shows and to expand Broadway's reach by giving new audiences the chance to see the best that Broadway has to offer without having to travel further than their local cinemas."

Smith, a producer and a member of the Broadway League, is currently in discussions with his fellow producers and presenters, exploring the possibilities for making "fugobi broadway 3d" a "fundamental part of a show's journey to Broadway."

Smith's theatre producing credits include the 2008 Tony Award-nominated musical Xanadu on Broadway. Other current initiatives include "business interests in telecommunications and weather modification."

Hickson recently vacated his management position with Australia's premiere television network "The Nine Network" to develop his own production company, TDH Media.

The partners are currently in talks with a variety of partners and expects to announce its first project "within the month." More information will be available soon at www.fugobi.com.

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