By Adam Hetrick
02 Apr 2009

Disney Theatrical Productions has announced a new $15 discount ticket offer for the Broadway productions of The Lion King, Mary Poppins and The Little Mermaid.

After receiving a box office boost from its "Kids Go Free" ticket program last winter, Disney has now announced the launch of the "$15 for 15," a limited 15-day ticket offer, allowing theatregoers who purchase one full-priced ticket the opportunity to buy a second ticket of equal value for the same performance at $15. Tickets will be sold April 5-19 for select performances between April 21 and May 31.

The "$15 for 15" offer is not available for Wednesday matinees or for orchestra seating on Saturday matinee, Saturday evening and Sunday matinee performances. Rear mezzanine tickets for The Lion King and The Little Mermaid are also excluded from the offer.

"$15 for 15" tickets for The Lion King, The Little Mermaid and Mary Poppins can be purchased at the respective box offices, or by phoning Ticketmaster at (212) 307-4100, and by visiting DisneyOnBroadway.