My Name Is Asher Lev Opens at Off-Broadway's Westside Theatre Nov. 28

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28 Nov 2012

Ari Brand
Ari Brand
Joan Marcus

My Name Is Asher Lev, Aaron Posner's play based on Chaim Potok's best-selling novel, officially opens Nov. 28 at 7 PM following previews that began Nov. 8 at Off-Broadway's Westside Theatre. 

Ari Brand, who played Asher Lev in the recent Long Wharf Theatre production, re-creates the title role Off-Broadway. He is joined by Mark Nelson and Jenny Bacon, who play Asher Lev's parents, Aryeh and Rivkeh. (Naama Potok is the understudy for the role of Asher's mother, Rivkeh; she is the daughter of the author Chaim Potok. Jonathan Raviv is the male understudy.)

Gordon Edelstein directs. The Posner adaptation has had more than a dozen productions in regional theatres. Read the recent Playbill magazine feature about My Name Is Asher Lev.

Set in post-war Brooklyn, My Name is Asher Lev, according to production notes, tells the "powerful story of a boy prodigy who must paint at any cost — against the will of family, community and tradition. It is a luminous portrait of a young artist with a universal theme to follow our passion."

The production also features set design by Eugene Lee, lighting design by James F. Ingalls, costume design by Ilona Somogyi and original music/sound design by John Gromada. Darren Bagert is lead producer.

Tickets for the 18-week limited engagement are available by visiting Telecharge.com or by calling (212) 239-6200. Specially priced tickets are offered for all performances for $36. Westside Theatre is at 407 W. 43rd Street.

For more information visit AsherLevThePlay.com.