"Smash" Ratings Are Solid; Musical TV Series Off to a Promising Start
07 Feb 2012
Megan Hilty and Katharine McPhee
Photo by Joseph Marzullo/WENN
The critically acclaimed theatre-inspired TV series "Smash," in its pilot airing at 10 PM (ET) Feb. 6, was a ratings hit, earning 11.5 million total viewers and scoring high with viewers 18-49, according to affiliate estimates from Nielsen.
The hour-long drama-with-songs about the making of a Broadway musical was a hit with viewers age 18-49. In that demographic, the series created by Broadway playwright Theresa Rebeck was the highest-rated regular dramatic series episode (10 PM) on ABC, CBS or NBC this season, according to zap2it.com.
The last time NBC hit numbers this big with the 18-49 crowd (and in total viewers) was November 2008, when a "Saturday Night Live" election special aired.
For those who follow ratings points, "Smash" earned a 3.8 adults 18-49 rating (representing a 4.2 adults 18-49 rating in its first half hour, dropping to 3.4 in its second half hour). "Smash" boosted NBC's season average in the slot to 1.0.
It beat "Hawaii: Five-O" and "Castle" in the time slot.
Holed up in a seedy motel on the edge of the Mojave Desert, two former lovers unpack the deep secrets and dark desires of their tangled relationship, passionately tearing each other apart. Led by director Daniel Aukin (Back Back Back at MTC, 4,000 Miles), Tony winner Nina Arianda (Venus in Fur at MTC, Born Yesterday) and Sam Rockwell (A Behanding in Spokane, The Way Way Back) bring an explosive intensity to Sam Shepard’s (Buried Child, True West) landmark myth of the new Wild West.