VINTAGE PLAYBILL: Harvey, Starring James Stewart, 1948
12 Jun 2012
Elwood P. Dowd has returned to Broadway in the third Main Stem production of Harvey, which officially opens June 14 at Studio 54 starring Jim Parsons. To celebrate the opening, the Playbill Vault highlights a vintage Playbill, dated March 29, 1948, from the original run of Mary Chase's Pulitzer Prize-winning play.
Harvey premiered on Broadway Nov. 1, 1944, starring vaudevillian Frank Fay. In 1947 Fay took leave for a seven-week vacation, and producer Brock Pemberton brought in James Stewart, by then an established film star, as his replacement. Stewart's celebrity packed houses for the entire seven weeks and breathed life into the play's run.
Stewart later returned to the production for an extended engagement, and his performance was preserved on film in the movie version of Harvey, which was released in 1950. He returned to his Broadway roots nearly 30 years later for the first revival of Harvey, which co-starred Helen Hayes.
Featuring the Broadway classics “To Life (L’Chaim!),” “If I Were A Rich Man,” “Sunrise Sunset,” “Matchmaker, Matchmaker,” and “Tradition,” Fiddler on the Roof will introduce a new generation to this uplifting celebration that raises its cup to joy! To love! To life!