Celebrate Broadway's Reopening With Curtain Up! Outdoor Festival in Times Square September 17-19 | Playbill

Sponsored Content Celebrate Broadway's Reopening With Curtain Up! Outdoor Festival in Times Square September 17-19 22 events, including concerts and panels, are scheduled for fans to enjoy for free.
Times Square Danny Perez

It's time to celebrate. Curtain Up!, the three-day outdoor festival in Times Square commemorating the return of Broadway after the COVID-19 shutdown kicks off September 17 and runs through September 19. Nearly two dozen events are scheduled, with highlights including a Jimmy Awards reunion concert, a ¡Viva Broadway! celebration, and a spotlight on the seven new works by Black playwrights arriving on the Main Stem this fall.

As previously announced, the festival will take place on Broadway in NYC stretching between 45th and 48th Streets. Twenty-two unique events will take place on stages in Duffy Square (7th Avenue and 47th Street) and outside the New York Marriott Marquis Hotel (1535 Broadway). All events at Duffy Square will stream live on Playbill.com/CurtainUp.

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Joseph Marzullo/WENN

Curtain Up! begins with a special kick-off hosted by upcoming Chicken & Biscuits stars Norm Lewis and Michael Urie, with performances by Brian Stokes Mitchell and Jessica Vosk. The lineup also includes U.S. Senator Majority Leader Chuck Schumer and representatives from Playbill, The Broadway League, the NYC Mayor's Office, and the Times Square Alliance.

Slated to appear at various events throughout the weekend are Harriet Cole, Robin De Jesús, Gabriela Garcia, Katrina Lenk, Jamie Lozano, Douglas Lyons, Bianca Marroquín, Charlotte St. Martin, John McDaniel, Luis Miranda, Antoinette Nwandu, Lynn Nottage, Lauren Reid, Mo Rocca, Daphne Rubin-Vega, Luis Salgado, Kennan Scott II, Emilio Sosa, Sergio Trujillo, and Eric Ulloa.

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Jelani Alladin Joseph Marzullo/MediaPunch

To wrap things up, Curtain Up: This is Broadway! will feature performers from 23 Main Stem shows, including musicals like Caroline, or Change, Company, Hadestown, Jagged Little Pill, Mrs Doubtfire, Six, Waitress, and Wicked, in addition to plays like Harry Potter and the Cursed Child and Thoughts of a Colored Man. Jelani Alladin (Frozen) hosts the event, as well as the Jimmy Awards reunion.

For a full lineup and schedule, click here.

Curtain Up! is produced by Playbill, in partnership with The Broadway League, the Times Square Alliance, and presented by title sponsor Prudential; sponsored in part by Lexus, Netflix, and United Airlines; with additional support from Audible. Live music provided by Music Performance Trust Fund (MPTF). Additional support for Curtain Up! is provided by the NYC Mayor's Office of Media and Entertainment.

Playbill is also creating a specially customized Playbill that is the Guide To All-Things Curtain Up! that will be handed out to attendees throughout Times Square during the event, with a virtual copy available on the website.

Event organizers will continue to follow the city, state and federal COVID-19 guidelines and will inform the public of any changes to the event protocols or schedule.

 
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