Galaxy Video, a world premiere written and directed by Marc Morales for Edge of Insanity theatre company, bursts into the Red Room on East Fourth Street for a limited engagement beginning March 7.

With just one hour until this video rental shop closes, the weary staff and eccentric customers are lost between life and art, asking themselves the elemental questions: why do we rent the same movie fifty times, what’s reality, and where’s the bathroom?

Edge of Insanity was co-founded by Morales and producer Kari O’Donnell to create theatrical experiences that “flood the senses and provoke the mind.” After seeing their New Beginning show in January 2001, the artistic director of Horse Trade Theater (which runs three downtown theatre spaces) invited the Edge troupe to become artists in residence, leading to a seven-month run of Morales’ evening of scenes In the Red Room, and the development of this full-length work.

Like their past productions, Galaxy Video will be super-saturated in light, sound, and pop culture. The score includes new music by The Endless and Mafioso as well as 1980s classics.

The cast of Galaxy Video features Josh Adler, Kerry Agate, Nina Capelli, Joanna H. Clay, Christopher Frankie DiGennaro, Wynn Everett, Jeffrey G. McCrann, Braden Moran, Daisy Payero, Roxane Policare, Keynan Shadd and Shira Zimbeck. Sets, lighting and sound designed are by Bradd Baskin, Christina Saylor and Marc Morales, respectively. Galaxy Video runs Thursday, Friday and Saturday at 8pm through March 23, with a 5 PM matinee on Sunday, March 24. The Red Room is at 85 E. Fourth Street (between Second and Third avenues) above the KGB Bar. Tickets are $15 and can be ordered at SmartTix (212) 206-1515 or at www.httheater.org. Bring a membership card from any video rental store and receive $2 off.

—Amy Asch