Cruz joins GLAAD as the organization's strategic giving officer. He was honored in 2008 with GLAAD's Visibility Award, and in 1995, he accepted the GLAAD Media Award on behalf of "My So-Called Life," in which he portrayed a gay high school student. Prior to his work with GLAAD, Cruz served on the board of directors for the Gay, Lesbian & Straight Education Network and co-chaired their annual Respect Awards. He has also been a field organizer for the National Gay & Lesbian Task Force.

"For more than two decades GLAAD has combatted anti-LGBT images in the media and changed the national conversation about LGBT people," Cruz said in a statement. "Today, GLAAD is also using its media expertise to create a culture that is accepting and safe for all young people. From Spanish-language media to sports, Hollywood to the newsroom, GLAAD shares the stories and sparks the discussions that make the world a better place for LGBT people everywhere. I am proud and excited to grow this culture-changing work."

Cruz appeared as Angel in the Broadway production of Rent, but is best-known for playing Rickie Vasquez on "My So-Called Life." His numerous screen credits include "Noah's Arc," "Party of Five," "Party Monster," "Grey's Anatomy," "Ally McBeal" and "He's Just Not That Into You."