After the first four months of performances — June 7-Sept. 18, 2016 — sold out within hours, the producers extended bookings through Jan. 8, 2017, then released tickets for further periods through April 30 and then May 27, 2017. According to a report in the Daily Mail, the production has now sold "close to £20 million worth of tickets six months before any cast member has set foot on stage — a West End record."
The producers are not officially releasing their figures, but according to the Daily Mail, "the amount mentioned was confirmed by several people with knowledge of the volume of seats sold since the box office opened." Unlike on Broadway, West End producers do not report their weekly box-office take publicly.
For further details, visit www.HarryPotterthePlay.com.