Also at the meeting, newly installed general director Anthony Freud laid out a five-year business plan that includes increased fundraising and spending. The company's budget has remained at approximately $20 million for the last several years, Freud pointed out.
"HGO's reputation and that of the city which it serves have grown enormously over the last decades," he said. "Maintaining the status quo is never an option for a performing arts organization; it must always choose between development and decline."
As part of intensive marketing efforts designed to increase income, the company will revive its quarterly Opera Cues magazine, which was eliminated a year ago in order to save money.