New Talent Agency The Cast to Represent Broadway Talent as Brand Influencers and Ambassadors | Playbill

Industry News New Talent Agency The Cast to Represent Broadway Talent as Brand Influencers and Ambassadors
The initial roster of clients includes Lindsay Mendez, Alex Newell, Corey Cott, and Laura Osnes.
Lindsay Mendez, Alex Newell, and Corey Cott
Lindsay Mendez, Alex Newell, and Corey Cott

RRR Creative and D’Marie Analytics have partnered to form The Cast, a new digital talent agency exclusively representing Broadway and theatre talent.

Across two sectors of clients (“Leading Players” and “Rising Stars”), The Cast will match talent with appropriate brands, representing the artists as influencers and ambassadors beyond their work on the stage.

“We have long known that Broadway stars are among the most beautiful, creative, and vibrant talents in America today,” said RRR Creative Co-Founders Ryan Ratelle and Sam Ratelle in a joint statement. “In the RRR spirit of innovation and collaboration, this exciting new partnership with our colleagues at D’Marie allows us to provide the Broadway community with an incredible opportunity to develop unique partnerships, grow their personal brands, and generate additional income.”

“In addition to being fascinating individuals, these creative, authentic and diverse influencers can all literally sing, dance and act. They are the ideal talent for brands to cast in their social media campaigns,” added D’Marie Analytics Founder and CEO Frank Spadafora.

The Cast’s initial client roster includes Taye Diggs, Tony winner Lindsay Mendez, Tony nominees Laura Osnes and Max Von Essen, Olivier winner Lesli Margherita, Erich Bergen, Corey Cott, Alex Newell, Sierra Boggess, Derek Klena, Kate Rockwell, Wesley Taylor, Katie Rose Clarke, Nick Adams, Jenn Gambatese, Matt Doyle, Jay Armstrong Johnson, Claybourne Elder, Telly Leung, Tyler Hanes, Ryann Redmond, Timothy Hughes, Gema Zarina, Adam Roberts, Mila Jam, Bret Shuford, Janine DiVita, Hernando Umana, Georgina Pazcoguin, Kyle Brown, Michaeljon Slinger, Adam Jepsen, Noah J. Ricketts, Alison Luff, Samantha Pollino, and Roberto Morean.

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