Playbill Launches The Playbill Memory Bank, PlaybillMB.com

News   Playbill Launches The Playbill Memory Bank, PlaybillMB.com
 
Playbill, Inc. continues to expand its digital presence with the launch of The Playbill Memory Bank (playbillmb.com ), a place for theatregoers to store their personal Playbill collection online, interact with other theatregoers, make plans for future shows and more.

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A companion site to the popular Playbill Vault  — a digitized and public version of Playbill’s archives and the most comprehensive database of Broadway history on the web — the Playbill Memory Bank allows users to personalize their online experience based on their own theatregoing history.

Playbill Memory Bank users will enjoy the following features:

· Bank their personal theatregoing history with Playbills from the Playbill Vault. A “Bank It” option has been added to the Playbill Vault in which users can automatically add the Playbill they are viewing to their Memory Bank with one click.

· Rate and review shows

· Plan for future theatre outings with a personalized, shared theatre planner · See pictures and videos from the stage door and beyond

· Upload ticket stubs

· Share with Facebook, Twitter and Google+

· Control their public and private viewing options

· Play producer with a “Wish List” of shows and casts not yet on Broadway

"Playbill is one of those rare magazines that is both an informational tool and a keepsake. We understand that the magazine serves as the one tangible connection audience members have to remember their wonderful experience at the theatre," said Philip Birsh, President and Publisher of Playbill. "Now we have given theatregoers the ability to expand upon that experience as we as a company grow in the digital realm. This new tool will allow theatregoers to not only have a place online to keep their Playbill collection forever, but also give them a way to connect with other people and create new theatregoing memories."

PlaybillMB.com is the second new website in the Playbill.com family to be launched in 2012. New websites and mobile applications are currently in the works with the goal of creating a complete network online that serves the needs of theatregoers, actors, community members, shows, etc. Playbill magazine continues to distribute close to four million Playbills to over 120 theatres around the country and proudly serves every house on Broadway.

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