Really Useful Group May Venture Into Video Game Field

News   Really Useful Group May Venture Into Video Game Field
 
The Really Useful Group, the musical entertainment company founded by Andrew Lloyd Webber in 1977, has begun discussions with several video game publishers.

The international company, according to a press statement, is looking to "take its portfolio of world-famous brands into the interactive entertainment sphere." The Really Useful Group owns such global properties as Cats, Evita and The Phantom of the Opera. Douglas Glen, head of Digital Strategy for The Really Useful Group, said in a statement, "With the video gaming audience having moved from its male-dominated roots towards a more family-oriented demographic, now is the perfect time for us to take some of the best-known names in musical entertainment in a more interactive direction. Our aim is to find a partner who will work across our entire catalogue to deliver high-quality games on a variety of hardware platforms."

The Really Useful Group recently relaunched its consumer website (www.reallyuseful.com), which now features social networking elements. The company also opened a branded YouTube channel at www.youtube.com/reallyusefulgroup.

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