Despite positive notices, the production failed to catch on at the box office. For the week of April 13-19, the comedic drama took in $311,933 at the box office, and played to 50 percent capacity.
Producer Jeffrey Richards told the Times, "We were very well reviewed, and the performances were remarkable, but people didn’t come to see it...Whether it was how crazy busy it was at this time of year or the consumer being asked to choose between so many shows, Heidi Chronicles was not at the top of their list."
Richards said the production will have lost its capitalization, which was nearly $4 million.
Upon closing, the production will have played 80 performances; the original Broadway staging played 630 performances.
The Broadway revival features "Mad Men" star Elisabeth Moss, Jason Biggs, Tony nominee Bryce Pinkham and Tracee Chimo. Pam MacKinnon, who won a 2013 Tony Award for her revival of Who's Afraid of Virginia Woolf?, directed. In The Heidi Chronicles, Heidi and her friends — male and female, gay and straight — mature from the 1960s to the 1980s as they search for political, professional and personal fulfillment.
Just Released! The First Pics of Elisabeth Moss, Jason Biggs and Bryce Pinkham in Broadway's The Heidi Chronicles
Biggs (The Graduate) plays Scoop Rosenbaum, a writer who has a flirtatious friendship with Heidi, and Pinkham (Ghost the Musical) plays Peter Patrone, Heidi's gay best friend. Chimo plays the roles of Fran, Molly, Betsy and April.
The Heidi Chronicles was first produced by Playwrights Horizons in 1988 before moving to Broadway, winning the Pulitzer Prize, the Tony Award, the New York Drama Critics Circle Award, the Outer Critics Circle Award, the Drama Desk Award, the Hull-Warriner Award and the Susan Smith Blackburn Prize.
The Broadway revival features scenic design by John Lee Beatty, costume design by Jessica Pabst, lighting design by Japhy Weideman, sound design by Jill BC Du Boff, projection design by Peter Nigrini and hair and make-up design by Leah J. Loukas. Casting is by Daniel Swee.
The Heidi Chronicles is produced by Jeffrey Richards, Jerry Frankel, Susan Gallin, Mary Lu Roffe, Eagle Productions LLC, Stacy Jacobs, LTPS Productions, Gabrielle Palitz, Sally Horchow, Rebecca Gold, Ken Greiner, Grimaldi & WSProductions, Jamie deRoy & friends, Amy Kaissar, Suzanne Friedman, Ed Goldstone, Jessica Genick, and Will Trice.
Tickets are available at Telecharge.com, by calling (212) 239-6200, or by visiting the box office of the Music Box Theatre (239 West 45th St).
A limited number of rush tickets, which are subject to availability, can be purchased at the box office of the Music Box Theatre when the box office opens for the day of the performance on a first-come, first-served basis. The box office of the Music Box Theatre opens at 10 AM Monday-Saturday, and will open at noon on Sundays beginning March 22. Rush tickets are $37 each and are limited to two tickets per customer.
Visit TheHeidiChroniclesOnBroadway.com for more information.