Tickets On Sale for Broadway How to Succeed... with Daniel Radcliffe July 31 | Playbill

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News Tickets On Sale for Broadway How to Succeed... with Daniel Radcliffe July 31 Tickets for the Broadway revival of How to Succeed in Business Without Really Trying, starring Daniel Radcliffe, go on sale to the general public July 31.
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Daniel Radcliffe Photo by Matthias Clamer

Tickets for How to Succeed range $52-$132. The performance schedule is as follows: Tuesday at 7 PM, Wednesday through Saturday at 8 PM, and matinees Wednesday and Saturday at 2 PM and Sunday at 3 PM.

Directed and choreographed by Tony Award winner Rob Ashford (Promises, Promises), How to Succeed will begin previews Feb. 26, 2011, at the Al Hirschfeld Theatre. An official opening has been set for March 27, 2011.

Broadway Across America (John Gore, Thomas B. McGrath, Beth Williams), Craig Zadan, Neil Meron, Joseph Smith, Michael McCabe and Candy Spelling produce the 50th anniversary production.

How to Succeed… features a score by Loesser with a book by Abe Burrows, Jack Weinstock and Willie Gilbert. The original 1961 production earned seven Tony Awards, including Best Musical, Best Author and Best Score, as well as the Pulitzer Prize for Drama. Robert Morse earned a Tony Award for his performance as J. Pierrepont Finch.

The story follows a young window washer, who with the help of the titular book, rises to the top of the World Wide Wickets Company in New York City.

Best known for starring in the title role of the "Harry Potter" film franchise, Radcliffe made his Broadway debt as Alan Strang in a revival of Peter Shaffer's Equus. His other screen credits include "Extras," "My Boy Jack" and "December Boys."

Rob Ashford earned a 2002 Best Choreography Tony Award for Thoroughly Modern Millie. He has been Tony-nominated for Cry-Baby, Curtains and The Wedding Singer. He earned acclaim for directing the Donmar Warehouse productions of A Streetcar Named Desire and Parade.

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