The 30th Annual Easter Bonnet Competition, produced by and benefiting Broadway Cares/Equity Fights AIDS, will be held April 25 at 4:30 PM and April 26 at 2 PM at the Minskoff Theatre, home to the Tony-winning musical The Lion King.
The Easter Bonnet Competition is a two-day event that celebrates six weeks of intensive fundraising efforts by Broadway, Off-Broadway and national touring productions.
Performers from participating shows sing, dance and wear elaborate Easter bonnets made especially for the Competition. The winner of the Easter Bonnet Competition is the company that raises the most for BC/EFA in weeks of curtain-call fundraising, beginning March 11. Awards also are given for best bonnet design and best presentation.
Hosts, judges and special guests will be announced in the coming weeks.
This season’s fundraising begins March 11 at select shows and continues through April 24. Casts, crews and other volunteers at Broadway, Off-Broadway and national touring productions across the country will greet audience members at theatre exits, holding Broadway Cares red buckets and accepting donations. Many shows also will offer autographed memorabilia and exclusive behind-the-scenes experiences in exchange for a donation. Ten Broadway shows begin their appeals from the stage tonight: Aladdin, The Book of Mormon, Chicago, The Color Purple, Fiddler on the Roof, Fun Home, The Humans, The Lion King, The Phantom of the Opera and School of Rock - The Musical, as well as Off-Broadway’s Trip of Love. More shows, including Beautiful - The Carole King Musical, The Curious Incident of the Dog in the Night-Time, Finding Neverland, Hamilton, Jersey Boys, Kinky Boots, Les Misérables, Matilda The Musical and Something Rotten!, will be added next week and even more throughout the six-week effort.
Last year's Easter Bonnet Competition raised $4,711,386. Since 1987 the 29 editions of this annual event have brought in more than $63.3 million.
Broadway Cares/Equity Fights AIDS is one of the nation’s leading industry-based, nonprofit AIDS fundraising and grant-making organizations. By drawing upon the talents, resources, and generosity of the American theatre community, since 1988 BC/EFA has raised more than $225 million for essential services for people with AIDS and other critical illnesses across the United States.